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Q?
Why video is good for sales?
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A.
Video is the future. Year after year, the statistics of video use on the internet are increasing. A large percentage of all searches are related to video. This will only increase in the coming years. So now is the time to invest in video.
A one minute video can replace a long text of several hundred or even thousands of words and will stick better with your customers because it is a visual communication tool. As an entrepreneur, you will have to focus on this, so that you do not fall behind the competition.
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Q?
A picture paints a thousand words
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A.
Video cannot afford to focus on details, which is why video works right away and gets to the heart of the matter. Therefore, for many it is more obvious to watch video than to read a text.
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Q?
With video, the customer has a better picture of your company
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A.
Transferring the identity of your company to the customer is not an easy task. Video removes this barrier and gives you the opportunity to portray your company to the customer in an understandable way. By creating a correct image of your company on the basis of video, the customer does not give up.
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Q?
Social media, “viral videos”
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A.
The success of your campaign can also be measured by social media. That is why LB videoproductions also shares the video productions, in consultation with the customer, on their own social media channels such as Twitter, Vimeo, Facebook, and Youtube.
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Q?
A company video for more sales
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A.
Because video is the best way to advertise your product or service, a company video often leads to higher sales. In fact, the video does not cost you money, but makes money for your company!
Video marketing to the desired target group is important here. To know the impact of this, LB videoproductions has a number of built-in parameters that are used to measure the success of your marketing campaign. Not only on your own company website but also on other platforms such as Vimeo and YouTube. How many times will your video be played? Is this always from start to finish or are parts skipped? Do we achieve the intended result with the video marketing campaign? etc.
With video marketing on YouTube, it is possible to accurately determine the target group. This allows you to reach this target group for the full 100%, which of course you cannot say about the classic marketing solutions. That is why video marketing gives an immediate result on the company turnover.
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Q?
Video with content
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A.
Video with content answers a specific question from the customer. So it is important in the analysis that this primary question is answered by watching the video. Humor and focus often play an important role in this. It is important to put this focus on one USP. Humor in turn ensures that the video comes across as accessible.
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Q?
video never gets out of bed on the wrong foot
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A.
While even your best salesperson has an "off day", this is not the case with video. As a result, video always leaves the same emotion with the viewer, so a good impression. The smiling face of an existing, satisfied customer always leaves the same impression on a potential buyer.
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Q?
Story telling, tell a story
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A.
A story makes it interesting to watch a video. Without this story, without a good beginning and end, your message will not get across to the viewer. LB videoproductions always discusses a clear storyline in your corporate film or production with you in advance.
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Q?
Testimonials
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A.
After successful use or installation of your product or service, a testimonial can add decisiveness to your sales. After all, satisfied customers who are portrayed are a source of inspiration for potential buyers.
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Q?
How-to videos
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A.
LB video productions allows you to provide customers with easy to follow instructional video. So that the total experience of your product is simplified.
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Q?
Video encourages action, buying
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A.
Thanks to video, potential consumers immediately have an image of your product or service within a few seconds. By intelligently responding to the emotion of your customer when seeing your service and / or product, they will proceed more quickly to purchase your product or service.
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Q?
Video is the most effective advertising format
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A.
Because a video works on two different senses, this is also the most effective means of communication. You can also use the medium on different platforms (online, television) so that you reach a larger target group than, for example, when published in a magazine.
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Q?
Promo video stimulates the viewer to take action
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A.
Advertising a product, event or company is central to a promotional video. In addition to publication on your website, you can also use the promo video to advertise on YouTube, news sites or other platforms such as vimeo.
Important with these types of videos is the so-called "action stimulus" or "call to action" since the video has a specific purpose. In the case of a product, for example, the intention is to stimulate the viewer to purchase the product. That is why it is very important that you define this action stimulus before proceeding to video production. After all, if you have a precise goal in mind for the video production, the result and the impact of this can be better measured afterwards. LB video productions helps its customers to achieve this goal and sets out the strategy together with you.